work
WHAT WE DO BEST.
At 5fold, we don't have many rules or policies, but we do have one mandate; Don't put anything out into the world unless you're proud of it.
DUNTROON CYDER HOUSE
Duntroon Cyder House is a new brand in the growing hard cider market - an industry experiencing explosive growth in recent years. In order to break through the competitive noise and stand out on the shelves, Duntroon asked us to help them craft a modern, premium brand that would showcase the company’s Celtic roots and stand the test of time.
WHAT WE DID:
VISUAL IDENTITY, BRAND GUIDELINES, PACKAGE DESIGN, COLLATERAL DESIGN
iADOPT
The Ontario SPCA came to us looking to refresh their holiday adoption campaign. Our approach was to create a holiday gift guide showing all the amazing ways pets can enrich our lives all year long. In the end, the Ontario SPCA and their affiliates were able to find new homes for over 3,600 pets in need across the province.
WHAT WE DID:
CAMPAIGN CONCEPT, COPYWRITING, ART DIRECTION, WEBSITE, PRINT ADS, DIGITAL ADS, SOCIAL MEDIA ELEMENTS
CMHA • START TALKING
Mental health is a cause that’s close to our hearts, so when the CMHA approached us to help bring their Start Talking campaign to life on the web, we jumped at the chance. The reality is, most people will not seek out support or treatment for mental illness because of the stigma, so the best thing we can all do is start talking.
WHAT WE DID:
ART DIRECTION, GRAPHIC DESIGN, WEBSITE DESIGN, WEBSITE DEVELOPMENT
LITTLE BUDDHA
Little Buddha Cocktail Co. enlisted us to help them bring the first fully organic ready-to-drink cocktail to the Ontario market. We built the visual identity around a series of hand-illustrated “mandalas” to bring their unique use of organic, locally-sourced ingredients and flavour combinations to the forefront of the brand, the packaging, and the website.
WHAT WE DID:
VISUAL IDENTITY, PACKAGING, ILLUSTRATION, WEBSITE, COLLATERAL ELEMENTS, MESSAGING AND BRAND STORY
