Clouds and Sun.Illustration of Dunlop Street East.The 5fold family van.

A Barrie-Based Creative Agency Working Across North America

We launched 5fold in 2018 because we saw a gap in the agency world: too many companies were stuck between unreliable freelancers and overpriced agencies. They didn't want a part-time solo act, but they didn’t need layers of departments either. They just wanted creative support for their marketing efforts and real people they could count on to pick up the phone.

So that’s what we built. A small, independent agency that thinks big, works fast, and actually makes your job easier. To date, we've delivered over 1,650 projects for 200+ clients, and we're just getting warmed up.

If you're looking for a smarter way to get great design work done, we're ready when you are.

Our Work
A split image showing 2 views on the 5fold office interior.
We work with every type of business you can imagine, but we're especially effective in these markets:
A can of Little Buddha Cocktail Co. resting on a palm leaf with yellow background.
Retail, cpg
& Alcohol Brands

We work with consumer brands from the early product development phase to packaging designs and in-store merchandising and display solutions. We help get products on the shelves at major retailers like Sobeys, Costco, Loblaws, the LCBO, and into shopping carts across Canada.

Clients include:
Cardinal, Duntroon Cyder House, Little Buddha Cocktail Co., Neil’s Real Deal & more

A collage of various images cropped within a medical cross.
HEALTHCARE, CHARITIES
& NON-PROFITS

We understand charities these days have to work harder than ever for their funding and donor dollars. We’re proud to work with hospitals, health teams, hospices, animal charities and others to make their marketing budgets stretch as far as possible, while producing award-winning work for incredible causes.

Clients include:
West Park Healthcare Centre, YMCA of Simcoe/Muskoka, Wildlands, Empower Simcoe & more

Branding showcase with logo for Common Ground.
Small businesses
& local legends

Our business started very small. Since the beginning, we’ve made it a priority to work with locals, start-ups, and other small businesses to give them the creative edge they need to succeed. Helping these businesses bring their vision to life and seeing them succeed in our community is our favourite part of the business.

Clients include:
Faris Team, Flying Monkeys, Stephenson's Rental Services, Blue Diamond Pools, Freedom Showers & more

Our Founding Partners:

5fold Team Image of Adam Johns.
Creative:

Adam K. Johns

Adam leads the design team and oversees the considerable creative output of the agency. He's an art school alumni and an established design veteran who's worked in both traditional and digital agencies servicing a near-endless list of brands over the years.

A design fanatic at heart, he co-founded 5fold with the goal of creating the agency he always wanted to work for; helping great clients succeed while working alongside his talented friends to make the marketing world a little less ugly.

5fold Team Image of Emma De Buono.
Client Services:

Emma De Buono

With more than 15 years of experience, Emma brings a rare combination of strategic insight, calm leadership, and hands-on expertise across design, print, social, events, and web. She’s spent her career guiding clients through complex creative and marketing needs, making the process feel clear, collaborative, and genuinely enjoyable.

Emma and 5fold’s account management team are the steady force that keeps projects moving, clients supported, and internal teams empowered to do their best work.

5fold Team Image of Marc Holmes.
Business Development:

Marc Holmes

Marc is a founding partner at 5fold with over 15 years of industry experience in the business development role. He has had thousands (probably billions) of conversations with brands and business owners all trying to achieve the same goal; to be seen, heard, and chosen.

Focused and curious, Marc helps clients find the right creative and digital solutions for their unique needs, sometimes including free jingles.

5fold Team Image of Darren Burley.
Digital Marketing:

Darren Burley

Darren is a results-driven digital marketing strategist with extensive experience in business development and performance marketing. He specializes in building scalable marketing systems, optimizing campaigns, and helping brands grow through effective, modern digital strategies. He brings a blend of marketing expertise and business insight to every project, ensuring clients receive clear, effective, and impactful solutions.

5fold Paper Plane Logo
HERE FOR THE BRANDS 
THAT MEAN BUSINESS
Work With Us